Seattle Parks Foundation
2023
Identity
,
Illustration
,
Concept, Design, and Final Design/Production Artwork.
A new logo for the Seattle Parks Foundation, a non-profit organization dedicated to supporting and enhancing public parks and green spaces. Drawing inspiration from the natural vistas of the Pacific Northwest, the design concept features a snapshot view of a park overlooking Puget Sound, rendered in a modular construction. This approach creates a recognizable mark that is echoed in other identity components, elevating the foundation's brand and capturing the essence of Seattle's many parks.
Seattle, Washington
Studio Matthews
Principal: Kristine Matthews
Project Lead: Marta Bernstein
Designer: Eli Kahn
PM: Samantha Segar
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